Real Estate CRM for Builders, Developers and Property Sales Teams
Organize projects, units, leads, site visits, brokers and collections.
Product Architecture & Delivery Scope
Track projects, blocks, units, enquiries, customer follow-ups, visits, bookings, brokers and collections from one property-management workspace. Krusam Real Estate CRM supports project visibility and sales coordination; exact reservation logic, payment integrations and reporting are confirmed during evaluation.
Modules & Feature Availability Scope
To maintain strict implementation schedules, capabilities are partitioned into standard baseline inclusions, configurable add-ons, and custom scope.
Project & Unit Inventory Architecture
IncludedComprehensive property master data and real-time status tracking.
Lead Ingestion, Visits & Bookings
IncludedSales operations and customer conversion workflows.
Channel Partner & Smart Insights
ConfigurableBroker network coordination and intelligent enquiry tools.
Online Booking & Enterprise Systems
Custom ScopeCustom portal expansions and technical integrations.
End-to-End Operational Lifecycle
Standardized execution workflow designed to minimize data handoffs and ensure cross-department transparency.
Enquiry & Site Visit
Capture buyer requirements, assign relationship managers, and coordinate on-site property tours.
Unit Selection
Review live inventory, calculate customized cost sheets, and temporarily hold selected units.
Booking & Agreement
Collect booking token, record buyer KYC documentation, and issue formal booking letters.
Milestone Collections
Issue construction-linked demand letters, record receipts, and settle partner commissions.
Delivered Application Interfaces
Frontends included in the standard distribution and options available for external stakeholders.
Sales & Inventory Console
Desktop browser interface for sales managers to track units, quotes, and collections.
Site Executive Mobile Interface
Fast mobile web app for on-site sales reps to log visitor walk-ins and update feedback.
Channel Partner Portal
Dedicated login for external brokers to register clients and review earned commissions.
Integration Connectors & Prerequisites
Prerequisites and third-party API dependencies clearly cataloged prior to implementation.
Lead Capture Webhooks
Direct ingestion from website landing forms and digital advertising campaigns.
Property Portal Connectors
Integration with 99acres, MagicBricks, or Bayut lead delivery APIs.
Online Token Payment Gateway
Secure checkout for customer reservation token advances.
White-Label Rights & Customization Scope
When you deploy under your own brand, the application is provisioned with your color scheme, domain names, customer email templates, and corporate logo with zero Krusam customer-facing references.
Intended Users & Industry Alignment
- 1Builders and property developers marketing residential projects
- 2Real estate brokers and channel-partner networks
- 3Commercial property managers tracking leases and maintenance
- 4Land developers managing plotted layouts and reservations
Frequently Asked Questions
Realistic, truthful answers addressing licensing, hosting rights, and customization boundaries.
Can multiple sales agents book the same unit simultaneously?
No. The system uses transactional locking to prevent double bookings. When an agent places a unit on temporary hold, it is instantly unavailable across all user screens.
How are construction-linked payment milestones managed?
Admins can define payment schedules tied to construction stages (e.g., Plinth completion, 5th Slab, Handover). When a milestone is reached, demand letters are generated in batch.
Can we track broker commissions and referrals?
Yes. The channel partner module allows you to associate leads with specific brokers and calculate agreed commission percentages upon booking confirmation.
Is customer data isolated between our various property projects?
Yes. Role-based permissions allow you to restrict sales teams to specific projects or provide centralized management access across multiple developments.
Can we generate branded cost estimation sheets for buyers?
Yes. The system automatically computes base rate, floor-rise, preferred location charges (PLC), parking, and statutory taxes into a clean printable quotation.
Can this CRM handle both residential and commercial projects?
Yes. The unit master supports residential apartments, plotted layouts, commercial retail spaces, and mixed-use developments with custom area metrics.
Deployment Blueprint
Schedule a Walkthrough of Krusam Real Estate CRM
Evaluate real module workflows, confirm integrations, and obtain a project proposal tailored to your team scale.