White-Label Short News App, ePaper Reader and Newsroom Software
Swipe-up short news, a digital ePaper reader and a newsroom CMS under your own publication brand.
Krusam InstNews is a ready-made digital news publishing platform for local newspapers, regional publishers, community news organisations and news startups. It combines a responsive reader portal, a swipe-up Short News feed, a digital ePaper module and an editorial newsroom CMS with reporter, writer and editor roles. Readers install the progressive web app and receive web push alerts, while publishers earn with Google AdSense and track audiences with Google Analytics. Server-rendered article pages, news sitemaps and schema markup support search visibility in Telugu, Hindi, Tamil, Kannada, English and other languages. Native Android and iOS apps are optional add-ons. Complete source code and white-label deployment are included for publishers in India, the Gulf and the diaspora.
Business Challenges Addressed
Engineered to resolve real operational bottlenecks, fragmented data handoffs, and spreadsheet friction.
Print readership decline
Static PDF editions
Disorganized publishing workflows
Complicated mobile app builds
Poor article discovery
Low visitor engagement
Core Features & Capabilities
Production-ready enterprise components built for high reliability and clean auditability.
Swipe-up Short News: vertical story cards readers move through in under a minute
Digital ePaper reader with zoom, date archives and edition uploader
Editorial newsroom CMS for creating, reviewing, scheduling and publishing articles and Short News
Installable progressive web app with web push alerts
Responsive reader portal with category sections, breaking news ticker, search, trending list and ad slots
Role-based staff access for Author, Editor and Admin with drafts, audit logs and media library
Server-rendered pages, news sitemaps and schema markup for search visibility
Google AdSense ad placements in header, sidebar, in-article and Short News overlays
Google Analytics tracking with reader analytics, trending Short News and category traffic reports
Geographic news hierarchy from country and state down to district, city, constituency, mandal or taluk and neighbourhood
Multilingual publishing in English, Telugu, Hindi, Tamil, Kannada, Malayalam, Marathi, Bengali, Gujarati, Urdu and Arabic
Scheduled publishing with automatic go-live at a set date and time
Search and save articles for offline reading, plus social sharing
Module Overview (4-Tier Capability Classification)
To maintain delivery clarity, architectural governance, and prevent scope creep, all platform modules are categorized into our standardized 4-tier capability structure:
Swipe-up Short News
Concise, mobile-friendly vertical news cards that readers swipe through to stay informed in under a minute.
Digital ePaper
Upload, organize and publish digital editions of physical newspapers with zoom and date archives.
Editorial Newsroom
Admin-only workspace for creating, reviewing, scheduling and publishing full articles and Short News.
Responsive Reader Portal
Modern homepage with category sections, breaking news ticker, search, trending content and ad slots.
Installable PWA
Readers install the news application on mobile and desktop directly from their browsers.
Admin Panel
Back-office controls for the business owner and staff.
Branding and White-Label
Fully custom logo, colours, fonts, category navigation, social sharing cards and domains.
Optional Add-ons
Quoted separately when needed.
User Roles & Permission Boundaries
Role-Based Access Control (RBAC) ensures users only access approved operational screens and audit-stamped records.
Reads Short News, ePaper and articles. Readers cannot publish; all creation and publishing happens through the authenticated newsroom.
Creates articles and short summaries as drafts for editor review.
Reviews and approves drafts, schedules or publishes stories and manages breaking and featured content.
Manages staff users, roles, permissions, categories, authors, ePaper editions, audit logs and branding.
Operational Execution Workflow
Sequential lifecycle designed to eliminate duplicate handoffs and maintain end-to-end data integrity.
Writer creates short summary
A Content Writer prepares a concise Short News card or article draft in the newsroom.
Editor approves draft
A Newsroom Editor reviews the draft and approves it, or schedules it for a set time.
Published to reader portal and PWA feed
The story goes live immediately on the reader portal and the PWA feed.
Supported Platforms & Client Interfaces
Tailored interfaces allowing field staff, desktop managers, and executives to access operational data natively.
Customer Web Application
Reader-facing portal with Short News, ePaper, search, saved articles and an installable PWA.
Admin Dashboard
Newsroom dashboard with analytics, article and Short News editors, ePaper manager, category and author setup, breaking news controls, roles and audit logs.
Staff Portal
Role-specific access and workflows confirmed in the agreed product scope.
Reader PWA
Installable progressive web app with push notifications on mobile and desktop.
Verified Integrations & Technical Prerequisites
Dependencies cataloged prior to implementation to prevent integration blockers during deployment.
PWA Web Push
Push alerts to readers who install the progressive web app.
Google AdSense
Pre-integrated ad spaces in header, sidebar, in-article and Short News overlays, also usable with custom banners.
Google Analytics
Audience tracking for reader analytics, trending Short News and category traffic.
Payment, SMS, Email and Maps Services
Configured during setup where the agreed scope includes them; provider charges are separate.
Paywall and Subscriber Billing
Paywall models, premium content and subscriber billing integrations as optional bespoke add-ons.
New Third-Party Integrations
New integrations are quoted separately.
Hosting & Deployment Models
Deploy on client-owned cloud accounts or choose Krusam-managed dedicated infrastructure.
Client-Controlled VPS
Runs on a VPS you control rather than on a vendor platform.
Hostinger Cloud
Deployment on Hostinger cloud hosting.
AWS
Deployment in your own AWS account.
White-Label Rights & Customization Scope
When you deploy under your own brand, the application is provisioned with your color scheme, domain names, customer email templates, and corporate logo with zero Krusam customer-facing references.
Licensing Options Comparison Matrix
Clear, transparent commercial structures matching your operational size and developer capabilities.
Standard Usage License
Single-tenant deployment on managed or client infrastructure for internal team operations.
White-Label Branding License
Full platform rebranding under your corporate identity with complete customer-facing anonymity.
Self-Hosted Deployment
Direct deployment onto client-owned cloud accounts (AWS, GCP, Azure) or private bare-metal VPS.
Source-Code Access & Developer Extension Rights (Agreement-dependent)
Controlled source-code access empowering internal engineering teams to build custom extensions.
Resale / Sublicensing Rights (Agreement-dependent)
Commercial distribution license for system integrators, MSPs, and consulting agencies.
Selected Krusam software products are available with configurable branding, self-hosting and source-code licensing options. Modification, ownership, redistribution and resale rights depend on the applicable commercial agreement.
Core platform software intellectual property is retained by Krusam or its authorized licensors under applicable commercialization rights. Standard deployments provide an operating usage license without automatic IP transfer. Modification, ownership of custom extensions, redistribution, and resale rights are governed strictly by the applicable written commercial agreement.
Phased Implementation & Onboarding Process
Standardized four-phase deployment plan ensuring verified data migration and zero business downtime.
Requirements and brand assets
White-label branding applied
Deployment and integrations
Migration, testing and handover
Ways to Buy
- InstNews with source code: delivered with the complete source code in the agreed scope, covering frontend, backend, admin dashboard, database schema and any applicable mobile application code. Source-code access, licensing and ownership terms are set out in the purchase or licence agreement so your team can maintain and extend it.
- Self-hosted InstNews: runs on hosting you control, such as your own VPS, cloud account or existing infrastructure. Deployment, database setup and migration assistance are included, with no mandatory monthly platform fee on the software. Payment gateways, SMS providers and hosting are billed by those providers directly.
- White-label InstNews: uses your name, logo, colour scheme, domain and applicable templates, with app-store assets where a mobile application is in scope. A standard branded deployment is estimated at about 2 weeks after scope and assets are confirmed, subject to approvals, data readiness, third-party dependencies and the written schedule.
- InstNews for agencies and resellers: agencies, studios and IT partners can take InstNews to their own clients under their own brand. Reselling terms, the number of permitted deployments and any ongoing support arrangement are defined in the agreement before the engagement starts.
Reports and Analytics
- Reader Analytics
- Trending Short News
- Category Traffic
What You Receive
After purchase you receive the complete source code for the agreed project scope. Branding, basic setup, deployment and migration assistance are included as agreed. Three months of technical support starts on the confirmed delivery date.
- Complete source code for the applications and modules in the agreed purchase scope
- Frontend application source code
- Backend API source code
- Admin dashboard source code
- Database schema and migration files
- Application setup documentation
- Environment configuration guidance
- White-label branding support
- Basic deployment assistance
- Server and database migration assistance
- 3 months of technical support
Deployment and Migration Support
Krusam provides basic migration and deployment assistance to move the application to your server, VPS, cloud hosting or supported hosting environment. This includes environment setup guidance, database migration, application build guidance and basic deployment verification.
- Not covered: hosting fees
- Not covered: domain charges
- Not covered: paid third-party APIs
- Not covered: SMS, email, maps and payment-gateway charges
- Not covered: major server architecture changes, which are quoted separately
- Not covered: new features and large customizations
Three Months Technical Support
Every project includes three months of technical support from the confirmed delivery date, covering installation guidance, deployment-related assistance, configuration help, clarification of the existing codebase and correction of verified issues within the delivered scope. Additional development and support after the three months can be provided under a separate agreement.
- Included: installation guidance
- Included: environment configuration help
- Included: deployment clarification
- Included: database migration clarification
- Included: existing-feature usage guidance
- Included: verified bug fixes within the delivered scope
- Included: basic codebase clarification
- Included: build and release guidance
- Not included: new modules
- Not included: new business workflows
- Not included: major UI redesigns
- Not included: third-party service fees
- Not included: new third-party integrations
- Not included: infrastructure or hosting costs
- Not included: continuous server administration
- Not included: changes outside the original agreed scope
Source Code and Licensing
You receive the complete source code in the agreed product scope. The application can be deployed under your brand, domain and hosting environment, and you can maintain, extend and customize it according to the purchase or licence agreement.
- Scope: applicable source code, database schema, included migrations and setup documentation for the applications and modules in the agreed purchase scope
- Licence type: Commercial License / Software Grant
- Usage, copyright and resale terms are set in the agreement
Market Notes
Delivery is coordinated remotely from Hyderabad. Currency, language, hosting and payment requirements are reviewed against this product's included scope.
- India: scope INR billing, tax fields, gateway credentials and India hosting requirements. Only integrations listed in the agreed scope are included.
- USA and Canada: review USD/CAD billing, payment-provider eligibility and your preferred hosting country. Gateway and infrastructure choices depend on the agreed scope.
- UAE and Gulf: confirm AED/SAR billing, language requirements, supported gateways and the exact hosting country. Arabic interfaces and new integrations are separately scoped where not included.
- UK and Europe: review GBP/EUR billing, payment providers, export needs and the required hosting country. Hosting alone does not establish regulatory compliance.
- Australia and Singapore: confirm AUD/SGD billing, gateway availability and your required hosting country. Payment and deployment options are reviewed for the actual application.
Ready-Made Compared to Alternatives
- Ready-made InstNews: 2-week setup estimate with the final schedule confirmed after scope review, one-time quotation per agreed scope, full source-code handover, self-hosted on your own VPS (Hostinger, AWS, DigitalOcean), and no recurring platform fees.
- Custom build from scratch: onboarding varies by vendor and scope, agency quotes vary so compare the written quotation, code is handed over at project sign-off, with cloud infrastructure setup. Risks include scope changes, milestone delays and untested edge cases.
- Third-party SaaS rental: onboarding varies by vendor and scope, compare actual subscription and usage charges, check the vendor's source and export terms, hosting and residency options, and supported extensions and APIs.
Languages
- English
- Telugu
- Hindi
- Tamil
- Kannada
- Malayalam
- Marathi
- Bengali
- Gujarati
- Urdu
- Arabic
Frequently Asked Questions
Realistic, truthful answers addressing licensing, hosting rights, and customization boundaries.
What is Krusam InstNews?
Krusam InstNews is a ready-made white-label digital news publishing platform for newspapers, local publishers, regional media companies, community news organisations and digital news startups. It combines a responsive public news portal, swipe-up Short News, digital ePaper and a controlled editorial newsroom under one customizable brand.
Is InstNews different from Krusam News?
Yes. InstNews specializes in swipe-up Short News, digital ePaper and a modern editorial newsroom, whereas Krusam News is a traditional news publishing platform focused on standard articles and reader mobile apps. Both products are independent and licensed separately.
What is the InstNews Short News experience?
It is an app-like vertical news-reading experience where readers move from one story to another by swiping upward on mobile or using the mouse wheel on desktop. Important updates become concise story cards.
Can readers swipe up to view the next story?
Yes. Readers swipe up on mobile or scroll on desktop to reach the next story, and swipe down or scroll up to go back. They can view the essential summary and open the full article when they need more detail.
Does InstNews include a digital ePaper?
Yes. A dedicated digital ePaper publisher lets you upload and organize digital editions of physical newspapers. Readers browse today's paper or archives with date and region filters, zoom controls and full-screen reading.
Does InstNews include an admin newsroom?
Yes. The newsroom is a secure administrative workspace for creating, reviewing, scheduling and publishing content. It supports role-based permissions for Author, Editor and Admin, drafts, audit logs, a media library and SEO metadata.
Can readers publish news?
No. Public portal users are readers only with read-only access. All article creation and publishing happens through the newsroom CMS by authenticated staff.
Can editors schedule articles?
Yes. Articles can be published immediately or scheduled to go live automatically at a specific date and time.
Can Short News be managed separately?
Yes. The newsroom CMS has a dedicated section to create, edit and publish Short News cards independently or link them to full articles.
Can we use our own logo and domain?
Yes. The platform is fully white-labeled. You can customize the publication name, logo, domain, favicon, brand colors, fonts, categories, navigation and settings.
Can InstNews support Telugu and other languages?
Yes. It is configurable for English, Telugu, Hindi, Tamil, Kannada, Malayalam, Marathi, Bengali, Gujarati, Urdu and Arabic.
Can it support district and city news?
Yes. It supports geographic news hierarchies covering Country, State, District, City, Constituency, Mandal or Taluk, and Neighborhood so you can organize regional coverage.
Is InstNews installable as a PWA?
Yes. Readers can install the application on their home screens on iOS, Android, macOS and Windows.
Are Android and iOS apps available?
Yes. Native Android and iOS reader applications are available as optional customizations on top of the base PWA product.
Can polls and comments be added?
Yes. Reader polls and moderated comments can be added as optional bespoke modifications.
Can paid subscriptions be added?
Yes. Paywall models, premium content and subscriber billing integrations are available as optional bespoke add-ons.
Can advertisements be managed?
Yes. Pre-integrated ad spaces in the header, sidebar, in-article and Short News overlays can be configured with Google AdSense or custom banners.
Can existing articles and ePaper editions be migrated?
Yes. Legacy content and archived ePaper migration is offered as an optional customization service.
Is source-code licensing available?
Yes. You can purchase a complete source-code license covering the Next.js portal, admin CMS, Node.js API and database schema, for full data ownership and hosting freedom.
How do we start a conversation about InstNews?
Enquire on WhatsApp with your requirement and the Krusam team will continue the conversation there.
Can I see the product before buying?
Yes. Enquire on WhatsApp and the Krusam team will arrange a guided walkthrough.
Do I receive the complete source code?
Yes. You receive the complete source code included in the agreed project scope, including the available frontend, backend, admin dashboard, database schema and applicable mobile application source code.
How much technical support is included?
Three months of technical support is included from the confirmed project delivery date.
How long does it take to launch InstNews?
A standard branded deployment is estimated at approximately 2 weeks after the scope, brand assets, hosting access and required service credentials are confirmed. The estimate covers agreed branding, environment setup, supported integration configuration, supplied-data migration, testing and handover. Actual timing depends on scope, data readiness, client approvals and third-party dependencies. Custom modules and new integrations are quoted separately; the written project schedule governs delivery.
Are hosting and third-party charges included?
No. Hosting, domain registration, SMS, email, maps, payment gateways and other paid third-party services are separate.
Can I request new features?
Yes. New features and major customizations can be developed under a separate quotation based on the required scope.
Is pricing published?
No. Every purchase is quoted on scope: product, branding, deployment target, integrations and customisation. Share your requirement on WhatsApp and Krusam returns a written quotation after a walkthrough.
Is a mobile application included?
InstNews ships as a web and progressive web application. Native mobile builds are an optional add-on quoted separately, so mobile source code is delivered only when the agreed package includes it.
Schedule a Walkthrough of Krusam InstNews
Message Krusam on WhatsApp with your market, branding and integration needs to get a scoped, one-time quotation.

